This year, Private Label ⇨ Store Brands will be holding our second annual Store Brand Packaging Awards. We are looking for the “best of the best” in new store brand packaging — packaging that not only looks beautiful and functions well, but also does a great job in conveying the product’s message to consumers. The winning package designs will be covered in the June 2013 issue of Private Label ⇨ Store Brands.

To be eligible for judging, the product packaging must have been introduced to retail shelves between April 1, 2012, and March 31, 2013. The packaging must be for a retailer’s store brand product or product line. Both new store brand products and existing store brand products with a new packaging design are eligible for entry.

Only U.S. and Canadian retailers (representing the grocery/supermarket, mass merchandise, drugstore, c-store, club store and dollar store channels), packaging designers and certain wholesalers may enter products for judging, and products entered must be under a U.S. or Canadian retailer’s own brand. There is no fee to enter, but the deadline for entry is April 5, 2013.

For more information or to enter the contest, visit http://www.plstorebrands.com/page-sbp_awards-152.html.